Management Mistakes and Successes

Type
Book
Authors
ISBN 10
0470530529 
ISBN 13
9780470530528 
Category
Unknown  [ Browse Items ]
Publication Year
2010 
Publisher
Wiley 
Pages
400 
Description
Hartley's casebook is rich in content with easy to read case studies that are well suited for business professionals. They'll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders. - from Amzon 
Number of Copies

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